CoffeeTrends

Gen Z Sparks Remarkable Surge in Instant Coffee Popularity

1 month ago

In an intriguing turn of events, Gen Z has emerged as the driving force behind a significant boom in instant coffee sales. Recent reports indicate that the popularity of instant coffee, traditionally viewed as a less desirable alternative to freshly brewed options, is soaring as younger consumers embrace its convenience and affordability.

Dunkin' Expands Beverage Options by Introducing Free Nondairy Milk Across U.S. Outlets

2 months ago

In a significant move towards inclusivity and catering to customer preferences, Dunkin' has announced that it will now be offering free nondairy milk at its coffee locations throughout the United States. This decision places Dunkin' among the handful of major coffee chains responding to the growing demand for plant-based alternatives in the beverage industry.

Super Bowl Ads Spotlight Rising Popularity of Cold Coffee at Home

2 months ago

The Super Bowl has long been a platform for brands to showcase their latest products and trends, and this year's ads took a closer look at an increasingly popular phenomenon: the surge in home-prepared cold coffee. As consumers continue to seek refreshing ways to enjoy their caffeine fix, brands have responded with innovative marketing strategies that align with this burgeoning trend.