Shifting Strategies: Family Offices Set to Increase Investments in Private Credit, Reports PGIM

In a notable trend emerging within the realm of financial investment, family offices, which manage private wealth for affluent individuals and families, are indicating a strong intention to enhance their allocations towards private credit. According to recent insights shared by PGIM, the investment management arm of Prudential Financial, this strategic pivot is largely driven by the current volatility in traditional markets and the quest for stable returns amid uncertain economic conditions.

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